Project 40 review

From the experimental series comes the

Project 40

by Alec Bradley

“A deeper understanding! Project 40 is the search to find a deeper understanding as to why cigars have a positive cognitive impact on the mind and body. Similar to music, cigars have a calming effect that allows us to feel in control as well as feel rewarded. A proper blend, price, and experience has been developed for your enjoyment. Take control of your happiness.”

so that’s an interesting take on blending a cigar I’ll give them that.

let’s see how it’s made up.

Brand Alec Bradley

Size Toro

Origin Nicaragua

Wrapper Nicaragua

Binder Habano Brazil


I do like a bit of a Brazil binder I must say. This cigar has also been rated as high as 93 points in some reviews so, let’s get into it and see how it stacks up.

Construction 7/10

Burn 9/10

Draw 10/10

Flavour 9/10

Complexity 9/10

Strength 60%

Construction & Burn

The biggest point drop for me was the construction by a mile. It had an inconsistent shape and density as if some of the filler was bunched up unevenly. It even had a slight bend to the cigar! That however did not seem to affect the burn which was damn near perfect.

Flavour & Complexity

What an unusual mix! But it works. Throughout I got flavours of; Nut, cocoa, spice, fruit and a slightly floral overtone with even a hint of caramel at times. The complexity is great with a good blend and no real jump out flavour at any point


Very firmly in the mid strength category, slightly weaker that I would like but enough there to keep me interested.


Great cigar! If it wasn’t for the off putting construction of this particular sample I think this stick would be getting closer to the mid 90s from me but as it is with the sample I had I give is 91 points.


Enjoy your read with a good cigar.